Marketing & Digital Communications Manager
Responsible to: Head of Communications
Responsible for: Creating engaging and innovative digital content that supports the growth and reach of scottishathletics and the jogscotland programme.
Salary: £33,000
About Us
scottishathletics is the national governing body for athletics in Scotland. Our vision is to give everyone in Scotland the opportunity to participate in athletics and running and to achieve their personal ambitions.
Our strategy, Building a Culture of Success (2023-2027), captures the breadth of work that scottishathletics facilitates, from supporting performance athletes on the world stage to providing opportunities for people to participate in the sport within their local community.
About the Role
The Marketing and Digital Communication Manager is a key role for scottishathletics, working collaboratively across all aspects of the organisation to enhance content, bring an innovative approach to scottishathletics marketing and digital communications, and support engagement with our membership and key stakeholders.
Working with the Head of Communications, the role will support delivery against the Commercial and Partnerships pillar of our strategy ‘Building a Culture of Success’.
Specifically, the postholder will be responsible for creating engaging and innovative digital content that supports the growth and reach of scottishathletics and the jogscotland programme.
This role will lead on the management of communications for the jogscotland programme and will assist the jogscotland Development Officer in the delivery of the jogscotland programme strategy.
Creating content from big events is part of the role
About You
We are looking for a motivated, proactive Marketing and Digital Communications Manager who is passionate about the importance of sport, committed to continuously evolving marketing and communication approaches, and developing themselves.
You will have experience of creating inspiring content for different audiences and an understanding of social media platforms, core demographics and trends.
Working successfully across teams and with key stakeholders is an important part of this role, and therefore you will be an excellent communicator and skilled in building effective relationships.
You will have practical experience of managing social media platforms and websites, developing and editing video content, and successfully creating, developing and delivering on marketing and communication plans.
With a forward-thinking, hard-working and creative approach, you will bring self-discipline and enthusiasm to the role using your skills and experience to innovate and continuously evolve our marketing and digital communications.
Place of Work
Hybrid working. The scottishathletics office is based at Caledonia House, South Gyle, Edinburgh EH12 9DQ.
Salary
The salary offered for the post will be £33,000. Annual pay awards will be made in accordance with the salary review procedures agreed by the scottishathletics Board of Directors.
Hours of Work
The person appointed will be expected to work for 37 hours per-week.
Due to the nature of this post, there will be a requirement to work in the evenings and at weekends. The organisation encourages a flexible working approach from all staff, consistent with meeting the needs of the business.
Working with sponsors like Lindsays on the Lindsays Cross Country Season is part of the role (photo by Bobby Gavin)
Among the qualifications and skills we regard as essential for applicants are the following:
*Degree in marketing or communications/media, equivalent academic qaulifcations of experience in a marketing or comms role
*Experience of writing inspiring content for a number of platforms and audiences
*Understanding of social media platforms, core demogrpahics and trends
*Experience of understanding and building audiences for an organisation
*Experience planning and delivering marketing and communications plans , projects and campaigns
*Ability to, and evidence of creating user focused and engaging digital marketing and video content
*Practical experience of website management and search engine optimisation
Application Process
Applicants should apply by submitting the application form, a covering letter (addressing how the applicant’s skills and expertise fit with the job role and candidate specification) and the equal opportunities form, to hr@scottishathletics.org.uk.
If you require this application pack in an easy-to-read format, an alternative language, or have a reasonable adjustment request, please contact us at hr@scottishathletics.org.uk.
The closing date for applications is noon on Monday 8 April 2024. It is expected that interviews will take place on the week beginning 22 April 2024.
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Tags: Jobs in Athletics, Marketing and Digital Comms Manager, Vacancies
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